American Dream in East Rutherford, New Jersey, is not just an entertainment hub but also a premier shopping destination. With over 450 retail stores, it offers a diverse mix of luxury boutiques, flagship stores, and unique specialty shops, catering to a wide range of shopping preferences.
For those seeking high-end fashion and designer labels, The Avenue at American Dream provides an upscale shopping experience. This elegant section features renowned brands such as Hermès, Tiffany & Co., Dolce & Gabbana, Saint Laurent, Louis Vuitton, Gucci, and New Jersey’s only Saks Fifth Avenue. The Avenue’s refined atmosphere and curated collections make it a destination for luxury shoppers.

Beyond luxury, American Dream hosts flagship locations for popular retailers, offering expansive selections and exclusive merchandise. Notable stores include H&M, PRIMARK, Uniqlo, and Zara. Tech enthusiasts can explore the latest gadgets at the Apple Store and Best Buy. For unique finds, IT’SUGAR presents the world’s first multi-level candy department store, and the flagship Toys“R”Us offers a nostalgic shopping experience for all ages.

Shoppers can discover a variety of fashion and lifestyle brands throughout the mall. Stores like Levi’s, Mango, Aritzia, Lululemon, and Armani Exchange offer contemporary apparel options. Footwear and accessory retailers such as Aldo, Clarks, DSW, Foot Locker, Skechers, UGG, Vans, Kay Jewelers, Swarovski, Sephora, and Ulta Beauty provide ample choices to complete any look.
After a day of shopping, visitors can enjoy a diverse culinary scene with over 70 eateries ranging from quick-service spots to full-service restaurants. Options include Vanessa’s Dumplings, Jollibee, MrBeast Burger, Yard House, Vinoteca, Jarana, and Mozzarella Bar, offering a variety of cuisines to satisfy different tastes.
American Dream seamlessly combines retail therapy with entertainment and dining, making it a comprehensive destination for shoppers and visitors alike.